Established in 2011, our family-owned and operated boutique has quickly evolved as the premier choice for insightful clients and seasoned event planners seeking unmatched elegance for their weddings or events across the tri-state area and beyond.

Our journey began in a modest flower shop in Valhalla, known as Grayrock Florist, where Joseph’s talent for creating breathtaking floral arrangements quickly outgrew the shops original focus on funeral and cemetery services. Acknowledging the demand for his unique taste in the world of high-end weddings and events, Joseph Richard Florals was born. We sought to cater specifically to a clientele that appreciates the artistry and elegance of bespoke floral design.

Originally based in a small office space in White Plains, JRF’s growth was inevitable and swift, fueled by Joe’s passion and the high demand for our services. It wasn’t long before Luigi Lupinacci, a second-generation floral designer and close friend of Joe’s joined the venture. Together, they expanded the business and, in 2012, relocated to Armonk, NY. Here, lead designer Luigi’s distinguished talent and strong community ties have solidified our notoriety as the areas prominent florist.

Our storefront on Main Street in Armonk represents more than just a location, it’s a testament to our story, our commitment to excellence and bringing a unique aesthetic to every occasion. Joseph Richard Florals made history as the first outside florist welcomed to Liberty Island, and today we continue to exceed the standard within the industry. From extravagant weddings to awe-inspiring events, our creations have become a staple in notable New York City locations and an indication of luxury and sophistication in Upper Westchester County and beyond.

At Joseph Richard Florals, we understand the power of flowers to transform spaces and tell stories. Every arrangement we craft we consider as a piece of art, designed to capture the spirit of the moment and the individuality of our clients. Join us in celebrating life’s most precious occasions with elegance, creativity, and a touch of extraordinary.